SELECT * FROM getallvideos where lower(industry) like 'transportation organizations' | 1 Travel & Tourism / Transportation Organizations
Fast-Trak Sales Scripting

Travel & Tourism / Transportation Organizations

20 advertisers, 42 campaigns

3 months per campaign

$722 monthly per channel

QikVid Pro Example:

Call Opening Script...

Good afternoon.
The reason I'm calling is, with the help of our Amplified Digital Agency, we specialize in omni-channel marketing solutions for the Travel & Tourism industry.

With that, I’m excited to share some of our success in the Travel & Tourism industry with new Transportation clients.

To do this, We analyzed 20 other transportation organizations we work with in omni-channel advertising to see what was working for them.

My goal is to be able to share these insights with you to help you maximize your marketing efforts.

    Here's what I found:

  • In social advertising, we are creating new social interaction for our transportation clients through facebook and instagram ads.
  • To increase lead generation, we are utilizing smart targeting with Pay-Per-Click (SEM).
  • Additionally, we are seeing strong results in audience engagement by maximizing their marketing efforts with targeted banner ads.

In terms of recent success, in just the past 90 days, we've delivered 5 million impressions that garnered 63 thousand clicks for the 20 transportation clients I chose.

With that, I would love an opportunity to discuss these insights in more detail, and show you how you can leverage them right away through us.

Transportation Organizations Results Guide

Branding & Awareness
Brand awareness is a general term that describes how familiar (aware) consumers are with a brand or its products. Put simply, brand awareness is the measure of how memorable and recognizable a brand is to its target audience.

Included results for Transportation:

Audience Engagement
Audience engagement is a group of people's active and positive response to a viewed advertisement. The targeted ad strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.

Included results for Transportation:

  • Targeted Banner Ads - Benchmark Click-Thru-Rate of 0.24%
    • Mobile Interaction
    Mobile interaction the engagement of mobile users through targeted advertisements, delivered in real-time to their device in a specific geography.

    Included results for Transportation:

  • Mobile Location Targeting - Benchmark Click-Thru-Rate of 0.15%
    • Social Interaction
    Social interaction is an event that occurs between a targeted user and a company's social channel via an advertisment. The goal of social interaction is to engage the targeted user to comment, share or click the ad messages.

    Included results for Transportation:

  • Facebook and Instagram ads - Benchmark Click-Thru-Rate of 2.80%
    • Video Interaction
    Video interaction is a group of people's active and positive response to a viewwed video advertisement. The targeted video ads strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.

    Included results for Transportation:

  • Video Pre-Roll - Benchmark Click-Thru-Rate of 1.15%
  • YouTube - Benchmark Completion Rate of 62.04%
    • Lead Generation
    Lead generation is the process of attracting people who may be potentially interested in your service and getting them in contact with your company with a goal to convert with a click, phone call or online form completion.

    Included results for Transportation:

  • Pay-Per-Click (SEM) - Benchmark Click-Thru-Rate of 6.81%

    • Good afternoon,
    My name is *INSERTYOURNAMEHERE. I am an omni-channel marketing sales representative Lee Enterprises. The reason for my email is simple; with the help of our Amplified Digital Agency, we specialize in omni-channel marketing solutions for the Travel & Tourism industry.

    With that, I’m excited to share some of our success in the Travel & Tourism industry with new Transportation clients. To do this, We analyzed 20 other transportation organizations we work with in omni-channel advertising to see what was working for them. My goal is to be able to share these insights with you to help you maximize your marketing efforts.

    Here's what I found:

    Social Interaction
     In social advertising, we are creating new social interaction for our transportation clients through Facebook and Instagram ads. Social interaction is an event that occurs between a targeted user and a company's social channel via an advertisment. The goal of social interaction is to engage the targeted user to comment, share or click the ad messages.

    Lead Generation
     To increase lead generation, we are utilizing smart targeting with Pay-Per-Click (SEM). Lead generation is the process of attracting people who may be potentially interested in your service and getting them in contact with your company with a goal to convert with a click, phone call or online form completion.

    Audience Engagement
    Additionally, we are seeing strong results in audience engagement by maximizing their marketing efforts with targeted banner ads. Audience engagement is a group of people's active and positive response to a viewed advertisement. The targeted ad strives to capture the audience's interest, attention, and participation (via a click) to create engagement with your website.

    In terms of recent success, in just the past 90 days, we've delivered 5 million impressions that garnered 63 thousand clicks for the 20 transportation clients I chose to feature here.



    With that, I would love an opportunity to discuss these insights in more detail, and show you how you can leverage them right away through us.

    Email yourself a copy of the script

    What's Working Script...

    What sets Lee/Amplified apart?
    Many of our clients and prospective clients, especially in the Travel & Tourism industry ask us what sets Lee and Amplified apart from other agencies?

    The answer is pretty simple. We believe that every advertiser should benefit from our scale and experience. Not only do we reach 50 million local consumers in our 77 markets with our news and informatoin websites, we also help thousands of advertisers have success in omni-channel advertising.

    Let's take a look at what's working well for our Transportation clients:

    Social Interaction

      Facebook and Instagram ads
      We're helping our Transportation clients create social interest and engagement for their ad messages through Social Advertising advertising.

      On average, we're delivering 336,195 Facebook and Instagram ads impressions per campaign, leading to 9,401 clicks with 2.80 Click-Thru-Rate.


    Lead Generation

      Pay-Per-Click (SEM)
      We're helping our Transportation clients create new leads through Search advertising.

      On average, we're delivering 87,185 Pay-Per-Click (SEM) impressions per campaign, leading to 5,936 clicks with 6.81 Click-Thru-Rate.


    Audience Engagement

      Targeted Banner Ads
      We're helping our Transportation clients generate clicks on specific ad message and offers through Display advertising.

      On average, we're delivering 96,435 Targeted Banner Ads impressions per campaign, leading to 231 clicks with 0.24 Click-Thru-Rate.


    Mobile Interaction

      Mobile Location Targeting
      We're helping our Transportation clients place highly targeted mobile ad messages within very precise locations, such as an area around their service location or even competitors using Hyper-Local advertising.

      On average, we're delivering 116,780 Mobile Location Targeting impressions per campaign, leading to 180 clicks with 0.15 Click-Thru-Rate.


    Video Interaction

      Video Pre-Roll
      We're helping our Transportation clients deliver a guaranteed, non-skippable play of their broadcast or video commercials through Video advertising.

      On average, we're delivering 56,035 Video Pre-Roll impressions per campaign, leading to 642 clicks with 1.15 Click-Thru-Rate.


      YouTube
      We're helping our Transportation clients attract engaged video viewership and clicks through advertising on Video advertising.

      On average, we're delivering 48,871 YouTube impressions per campaign, leading to 7 clicks with 62.04 Completion Rate.


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